Push Promotions

Push advertising uses traditional advertising and marketing strategies – the big billboard advertisement that makes people stand and stare when they first see it. The TV advertising campaign that becomes such a hit that people actually want to see the next instalment.

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Pull The Other One

Push marketing relies on pure advertising to push a brand name or product out into the minds of their customers. This is achieved through methods such as direct marketing to potential buyers, on TV and radio, on billboards, in magazines and social media and other website adverts.

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